AI

2025 Trends #1 – How AI is Transforming International PR in 2025

PR professionals who embrace AI as a collaborative tool rather than a replacement will lead the industry forward. By leveraging AI's capabilities, they can elevate their work, focusing on strategic thinking and relationship building while AI handles data processing and routine tasks…

Revolutionizing PR and Marketing: How Artificial Intelligence is Changing the Game

The emergence of marketing AI is still in its early stages, and it is essential for communications professionals to keep up with the latest advancements to avoid being left behind. Understanding the different artificial intelligence technologies available and their potential impact on business can help companies determine which ones to utilize…