technology branding

The Importance of Media Training for Marketing Leaders

For technology industry marketing managers and directors, media training is not just beneficial—it’s a strategic necessity. It prepares them to effectively manage communications in both everyday and crisis situations, ensuring that they can confidently represent their companies…

Elevating Your Tech Brand Globally: A Strategic PR Guide for Marketing Directors

Rapid technological evolution necessitates a global presence for companies eager to extend their reach beyond the United States. Marketing Directors at technology firms face the challenge of navigating the international media landscape. This guide provides strategic insights for selecting and partnering with a PR agency to launch your brand onto the global stage…